Friday, February 12, 2010

Apple’s iPad enlivens moribund scenario, admits Flurry Analytics


Certainly one single instrument or device or innovation or even approach can create a major difference between two contenders fighting neck and neck and can inflict a harsh defeat in due course. Perhaps you have got baffled by now and without making more fuss, I must reveal the name which is being discussed. Well, it’s Apple’s iPad, quite responsible to create a sensation and enliven a moribund market yet again. On the word of Flurry Analytics, acclaimed mobile analysis firm, based on number of applications available for each type of device, Google's (GOOG) Android OS was closing the gap with Apple's (AAPL) iPhone throughout the second half of 2009 but iPad has made the difference altogether.

What was the precise observation of Flurry then? As indicated by the firm, through following new application starts, it did realize a 25% month-over-month growth in new Android projects over that period and a slender loosening in the number of new iPhone apps. But the difference took place in the month of January, and Apple moved ahead. Again, as per Flurry, only in the same month of January, the number of iPhone developers adding its tracking code to new projects moved three-fold over December.

All these have come to the fore thanks to Flurry Analytics’ latest endeavor, release of its most recent edition of the "Smartphone Industry Pulse" for January 2010. We have already stated but it must be made clear yet again that the beginning of 2010 has been massive and stands for largest surge in application starts in the history of the analysis firm's tracking. Flurry initiated its journey in January with more than 1,600 new applications in contrast to fewer than 600 in the month of December.

In accordance with Flurry Analytics, the sole credit goes to Apple's iPad event in January and more are still to come.

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